Communication abroad

The House of Switzerland at the World Economic Forum 2019 in Davos.
Representing Switzerland: the House of Switzerland at the World Economic Forum 2019 in Davos. © FDFA, Presence Switzerland

Communication abroad contributes to safeguarding Switzerland’s interests abroad using various public-relations tools. Presence Switzerland is in charge of the practical implementation of communication abroad.

On 18 December 2020 the Federal Council approved Switzerland's Strategy for Communication Abroad 2021–24. Further information is available on the page dedicated to FDFA's thematic strategies.