Vienna – on the go with the «green Swiss pocket knife»

The Swiss embassy in Austria aims to heighten awareness of sustainability through both internal and external events. A contest to create an umbrella label was held to raise the visibility of its various projects. The winner was 'green Swiss pocket knife', symbolising sustainability, innovation, and Swissness.

The 'Green Swiss pocket knife' logo now features in all of the embassy's communication channels. As well as being instantly recognisable, the logo reflects the embassy's commitment to a more sustainable future: in partnership with the myclimate foundation, the Swiss embassy, the Swiss Business Hub Austria, the Swiss-Austrian-Liechtenstein Chamber of Commerce, and the Swiss mission to the UN and OSCE have gathered data to calculate their own carbon footprint. This data forms the basis for implementing concrete measures to reduce the representations' carbon footprint and make their daily operations more sustainable. 

Effective project implementation requires the embassy to work closely with Austrian partners, especially in the area of sustainability, where integrated solutions and diverse perspectives are essential. Austria, like Switzerland, has ambitious climate goals. To achieve these goals, the two neighbouring countries place a strong emphasis on mutual exchange and cooperation. The Swiss embassy aims to create and support specific networking platforms through its events, fostering synergies that can be harnessed for future projects. 

A good example of successful collaboration is a panel discussion on 'Reducing Food Waste', organised by the Swiss embassy in September 2023 with the Vienna University of Economics and Business. The event brought together Swiss and Austrian representatives from start-ups, academia and the retail sector who presented innovative ideas to combat food waste. 

For example, the APPETITE project run by the Austrian Fraunhofer Foundation, seeks to improve the efficiency of food distribution in the retail sector to reduce existing wastage within the supply chain. The Swiss start-up Kitro provides a solution for restaurants and other food-service establishments to quantitatively analyse discarded food using artificial intelligence, thereby optimising future purchases. The wholesaler Migros introduced its food certification system M-Check, and hosted a panel discussion to share insights on successful and less successful measures to encourage customers to be more aware of their food consumption. Following a vibrant discussion among the five panellists, attendees continued their conversations during a drinks reception. Moreover, thanks to the TafelBox, a biodegradable food container, no food from the buffet went to waste.