SECO has been financing the Swiss Import Promotion Program (SIPPO) since 1999. The program helps selected exporting enterprises from developing and transition countries access Swiss and European markets, providing a unique "Last Mile" (market linkage) expertise with the organization of sourcing/buyer missions, trade fair presence, and Business Support Organizations (BSO) development. The end of project evaluation concluded in 2015 that the SIPPO Program is relevant, produces good results at SME level, however with limited scale, and is efficient for buyer missions, B2B encounters and trade shows.

The SIPPO 2017-21 Program has a duration of four years, will start in Q1/2017 and comprises 2 outcomes. The overall objective of SIPPO 2017-21 is: "Developing countries’ BSOs, and Swiss Trade related development assistance programs add to sustainable and inclusive economic growth and to the integration of developing countries into world trade. As a mirror effect, Swiss/EU importing companies increase their imports from selected countries."

Outcome 1: BSOs deliver the "last mile" approach to Import Promotion effectively and efficiently to an increasing number of members (SMEs) and create jobs and increased income.

Outcome 2: Major existing and new SECO trade related value chain projects in the target countries are scaled up, reach more tangible results and superior effects in terms of exports.

Risultati principali attesi:  

A last mile approach to Import Promotion, comprising market demand led tools and assistance services is developed.

Selected BSO have the institutional and technical capacity to supply relevant and efficient export promotion services to their members (SMEs).

BSO are capable of multiplying the effect / expanding the outreach of SIPPO demand led tools and assistance services.

SIPPO market intelligence expertise integrated in SECO trade-related projects at the design stage.

SIPPO market linkages ("Last Mile") tools and services are integrated into new SECO trade-related projects at the design stage. On demand, running SECO trade-related projects are scaled up with suitable SIPPO tools and services.

Risultati fasi precedenti:  

Up to 2016 the following main results have been achieved by the SIPPO 2012-16 Program (cumulative in 13 countries): Overall, 14'800 additional jobs have been created, CHF 290 Mio. additional export turnover has been created, and 18'100 binding offers have been generated.

Fase 10 01.01.2017 - 30.06.2021   (Completed)