In the Focus

Switzerland as seen by the foreign media: Referendums, the opening of the Gotthard Tunnel and migration issues characterised Switzerland’s image in 2016

Subterranean summit: President of the Swiss Confederation, Johann Schneider-Ammann, French President François Hollande, German Chancellor Angela Merkel, and Italian Prime Minister Matteo Renzi enjoy the inaugural train journey through the Gotthard Base Tunnel
President of the Swiss Confederation, Johann Schneider-Ammann, French President François Hollande, German Chancellor Angela Merkel, and Italian Prime Minister Matteo Renzi. © Keystone

Referendum results, Switzerland’s treatment of refugees and the Muslim community, as well as the opening of the Gotthard base tunnel informed the foreign media’s perception of Switzerland over the last 12 months. Although international coverage also included news stories from Switzerland’s financial centre and the latest developments in the FIFA scandal, foreign media reporting on Switzerland was lower than in the previous year.